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Club brand history

Santa Clara kit makers and shirt sponsors, 1970-71 – 2026-27

Covers the men’s first team: the kit manufacturer and main front-of-shirt sponsor each season, from 1970-71 onwards.

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Manufacturer and sponsor timeline

57 seasons · 9 kit makers · 6 shirt sponsors
Kit makerHummel1996–1997adidas1999–2000Not confirmed2000–2001Not confirmed2008–2010Nike2015–2020Umbro2023–2026
Not confirmed1970–1996Hummel1996–1997Not confirmed1997–1998Umbro1998–1999adidas1999–2000Not confirmed2000–2001Kronos2001–2002adidas2002–2003Not confirmed2003–2004Umbro2004–2005Not confirmed2005–2007Macron2007–2008Not confirmed2008–2010Lacatoni2010–2014adidas2014–2015Nike2015–2020Kelme2020–2023Umbro2023–2026Puma2026–now
Shirt sponsor
No shirt sponsor before 1998–99SolMarBom PetiscoAcoreana SegurosSantanderSolverdeLebull
Shirt sponsors, oldest first · swipe
  • SolMar ’98–’03
  • No sponsor ’03–’07
  • Bom Petisco ’07–’08
  • No sponsor ’08–’10
  • Acoreana Seguros ’10–’16
  • Santander ’16–’21
  • Solverde ’21–’24
  • Lebull ’24–now

Bar widths are to scale: one season, one slice. Click a maker to jump to its era.To scale. Tap a maker to jump to its era.

Grouped by maker era. Identical maker and sponsor years are collapsed into one row. Yellow chips link to our sold-price pages. Source on eBay opens live eBay listings.

Maker not confirmed

1970-71 to 1995-96
1970-71 to 1995-96
No shirt sponsorSource on eBay
Azorean club — sparse pre-1990s archive. Shirt advertising in Portuguese professional football was first authorised in 1982-83 (Varzim–Maconde); top-flight Big Three from 1983-84 (Porto–Revigrés).

Hummel

1996-97
1996-97
No shirt sponsorSource on eBay

Maker not confirmed

1997-98
1997-98
No shirt sponsorSource on eBay

Umbro

1998-99
1998-99
SolMarSource on eBay
SolMar early sponsor era.

adidas

1999-00
1999-00
SolMarSource on eBay

Maker not confirmed

2000-01
2000-01
SolMarSource on eBay

Kronos

2001-02
2001-02
SolMarSource on eBay

adidas

2002-03
2002-03
SolMarSource on eBay

Maker not confirmed

2003-04
2003-04
No shirt sponsorSource on eBay

Umbro

2004-05
2004-05
No shirt sponsorSource on eBay

Maker not confirmed

2005-06 to 2006-07
2005-06 to 2006-07
No shirt sponsorSource on eBay

Macron

2007-08
2007-08
Bom PetiscoSource on eBay

Maker not confirmed

2008-09 to 2009-10
2008-09 to 2009-10
No shirt sponsorSource on eBay

Lacatoni

2010-11 to 2013-14
2010-11 to 2013-14
Acoreana SegurosSource on eBay
Lacatoni / Acoreana Seguros.

adidas

2014-15
2014-15
Acoreana SegurosSource on eBay

Nike

2015-16 to 2019-20
2015-16
Acoreana SegurosSource on eBay
Nike.
2016-17 to 2019-20
SantanderSource on eBay
Santander.

Kelme

2020-21 to 2022-23
2020-21
SantanderSource on eBay
Kelme.
2021-22 to 2022-23
SolverdeSource on eBay
Solverde.

Umbro

2023-24 to 2025-26
2023-24
SolverdeSource on eBay
Umbro.
2024-25 to 2025-26
LebullSource on eBay
Lebull.

Puma

2026-27
2026-27
LebullSource on eBay
Puma replace Umbro (FKA).

Spot a mistake? Tell us — we update the table when sources clarify.

Sources: club records, kit archives and contemporary news.

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