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Club brand history

KV Mechelen kit makers and shirt sponsors, 1970-71 – 2026-27

Covers the men’s first team: the kit manufacturer and main front-of-shirt sponsor each season, from 1970-71 onwards.

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Manufacturer and sponsor timeline

57 seasons · 11 kit makers · 9 shirt sponsors
Kit makerUmbro1982–1983Puma1985–1987Lotto1990–1994Erreà1994–1997Puma1999–2003Umbro2003–2005Nike2005–2008Joma2008–2012Kappa2012–2017Jartazi2017–2021
Not confirmed1970–1982Umbro1982–1983Le Coq Sportif1983–1984Not confirmed1984–1985Puma1985–1987adidas1987–1990Lotto1990–1994Erreà1994–1997Reebok1997–1999Puma1999–2003Umbro2003–2005Nike2005–2008Joma2008–2012Kappa2012–2017Jartazi2017–2021Erreà2021–now
Shirt sponsor
No shirt sponsorTeVe BladHCSStone LeaseVeraluBofinAvayaScarletTelenetAG InsuranceTelenet
Shirt sponsors, oldest first · swipe
  • TeVe Blad ’83–’91
  • HCS ’91–’92
  • Stone Lease ’92–’96
  • Veralu ’96–’98
  • Bofin ’98–’02
  • Avaya ’02–’03
  • Scarlet ’03–’06
  • Telenet ’06–’13
  • AG Insurance ’13–’14
  • Telenet ’14–now

Bar widths are to scale: one season, one slice. Click a maker to jump to its era.To scale. Tap a maker to jump to its era.

Grouped by maker era. Identical maker and sponsor years are collapsed into one row. Yellow chips link to our sold-price pages. Source on eBay opens live eBay listings.

Maker not confirmed

1970-71 to 1981-82
1970-71 to 1981-82
No shirt sponsorSource on eBay
Early makers blank (in-house until mid-1960s on archive). Shirt sponsors were not allowed in Belgian league and cup matches until 1972-73.

Umbro

1982-83
1982-83
No shirt sponsorSource on eBay
Umbro one season.

Le Coq Sportif

1983-84
1983-84
TeVe BladSource on eBay
Le Coq Sportif; TeVe Blad first shirt sponsor.

Maker not confirmed

1984-85
1984-85
TeVe BladSource on eBay
Maker blank 1984.

Puma

1985-86 to 1986-87
1985-86 to 1986-87
TeVe BladSource on eBay
Puma.

adidas

1987-88 to 1989-90
1987-88 to 1989-90
TeVe BladSource on eBay
adidas take over.

Lotto

1990-91 to 1993-94
1990-91
TeVe BladSource on eBay
Lotto take over.
1991-92
HCSSource on eBay
HCS one season.
1992-93 to 1993-94
Stone LeaseSource on eBay
Stone Lease.

Erreà

1994-95 to 1996-97
1994-95 to 1995-96
Stone LeaseSource on eBay
Erreà take over.
1996-97
VeraluSource on eBay
Veralu.

Reebok

1997-98 to 1998-99
1997-98
VeraluSource on eBay
Reebok take over.
1998-99
BofinSource on eBay
Bofin.

Puma

1999-00 to 2002-03
1999-00 to 2001-02
BofinSource on eBay
Puma return.
2002-03
AvayaSource on eBay
Avaya one season.

Umbro

2003-04 to 2004-05
2003-04 to 2004-05
ScarletSource on eBay
Umbro; Scarlet.

Nike

2005-06 to 2007-08
2005-06
ScarletSource on eBay
Nike take over.
2006-07 to 2007-08
TelenetSource on eBay
Telenet begin (interrupted 2013).

Joma

2008-09 to 2011-12
2008-09 to 2011-12
TelenetSource on eBay
Joma take over.

Kappa

2012-13 to 2016-17
2012-13
TelenetSource on eBay
Kappa take over.
2013-14
AG InsuranceSource on eBay
AG Insurance one season.
2014-15 to 2016-17
TelenetSource on eBay
Telenet return (still 2026-27 per FKA + FootyLogos).

Jartazi

2017-18 to 2020-21
2017-18 to 2020-21
TelenetSource on eBay
Jartazi take over (incl. Play Sports co-brand 2017-18).

Erreà

2021-22 to 2026-27
2021-22 to 2026-27
TelenetSource on eBay
Erreà return (FKA + FootyLogos 2026).

Spot a mistake? Tell us — we update the table when sources clarify.

Sources: club records, kit archives and contemporary news.

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