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Club brand history

Athletic Bilbao kit makers and shirt sponsors, 1970-71 – 2026-27

Covers the men’s first team: the kit manufacturer and main front-of-shirt sponsor each season, from 1970-71 onwards.

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Manufacturer and sponsor timeline

57 seasons · 7 kit makers · 2 shirt sponsors
Kit makerAdidas1999–2001%100 Athletic2001–2009Umbro2009–2013Nike2013–2017New Balance2017–2023
Not confirmed1970–1980Adidas1980–1991Kappa1991–1999Adidas1999–2001%100 Athletic2001–2009Umbro2009–2013Nike2013–2017New Balance2017–2023Castore2023–now
Shirt sponsor
No shirt sponsor before 2008–09PetronorKutxabank
Shirt sponsors, oldest first · swipe
  • Petronor ’08–’15
  • Kutxabank ’15–now

Bar widths are to scale: one season, one slice. Click a maker to jump to its era.To scale. Tap a maker to jump to its era.

Grouped by maker era. Identical maker and sponsor years are collapsed into one row. Yellow chips link to our sold-price pages. Source on eBay opens live eBay listings.

Maker not confirmed

1970-71 to 1979-80
1970-71 to 1979-80
No shirt sponsorSource on eBay
Maker not confirmed by two sources before 1980-81 (Football Kit Archive lists Deportes Cóndor). Shirt sponsors were not allowed in Spanish football until October 1981.

Adidas

1980-81 to 1990-91
1980-81 to 1990-91
No shirt sponsorSource on eBay
Adidas take over. Club research dates the Adidas logo on outfield shirts from 1981-82; Football Kit Archive and press start the Adidas spell in 1980-81.

Kappa

1991-92 to 1998-99
1991-92 to 1998-99
No shirt sponsor95-97 home · £82 · 1 saleSource on eBay
Kappa replace Adidas.

Adidas

1999-00 to 2000-01
1999-00 to 2000-01
No shirt sponsor00-01 third · £131 · 1 saleSource on eBay
Adidas return for two seasons.

%100 Athletic

2001-02 to 2008-09
2001-02 to 2007-08
No shirt sponsorSource on eBay
%100 Athletic, the club's own brand, take over.
2008-09
PetronorSource on eBay
Petronor become the first commercial shirt sponsor (club announcement June 2008).

Umbro

2009-10 to 2012-13
2009-10 to 2012-13
PetronorSource on eBay
Umbro take over from %100 Athletic.

Nike

2013-14 to 2016-17
2013-14 to 2014-15
PetronorSource on eBay
Nike replace Umbro.
2015-16 to 2016-17
KutxabankSource on eBay
Kutxabank replace Petronor as principal shirt sponsor.

New Balance

2017-18 to 2022-23
2017-18 to 2022-23
KutxabankSource on eBay
New Balance replace Nike.

Castore

2023-24 to 2026-27
2023-24 to 2026-27
KutxabankSource on eBay
Castore replace New Balance.

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What retro shirts really sold for, once a month

The month's new sold prices for retro shirts, with new Athletic Bilbao sales when we record them, plus the risers, fallers and bargains we spot.

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Sources: club records, kit archives and contemporary news.

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